What are the biggest challenges Power BI consultants face in self-service?

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Many organizations adopt Power BI for self-service analytics, but ensuring widespread user adoption is challenging. Users often lack DAX expertise, struggle with data interpretation, or are resistant to change. Without proper training, self-service analytics can lead to data misinterpretation and incorrect decision-making. Power BI consultant address this by creating guided reports, implementing pre-built templates, and offering hands-on workshops. Establishing a Power BI Center of Excellence (CoE), providing ongoing support, and defining governance policies ensures users can leverage Power BI efficiently while maintaining data accuracy and security.